THE AMPLIFIER

Marketing Insights and How to Articles
Speak Directly to Your Target Audience

Speak Directly to Your Target Audience

Building a large – and high-quality -- social media presence is an important marketing tool for both well-established and startup businesses. But you don’t have to hire an experienced social media manager to build and grow a loyal following on social media. In this...

SEO: Using Backlinks to Boost Search Traffic

SEO: Using Backlinks to Boost Search Traffic

If a tree falls in the woods does it make a noise? That is the age-old question we like to apply to good content. "If you write good content, will google rank you?" The answer to both questions...Maybe. Search engines win, like every business, when their customers are...

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